What’s Brand Love
Got to Do with It?

Our blog is where we share our thoughts and tips on marketing, branding, and advertising. We want to help you attract more customers and show them how to fall in love with your brand, with a little fun and humor sprinkled in.

A Lesson in Content Marketing Thanks to Hubspot

A few weeks ago, myself and Bailey (our Administrative Assistant) had the opportunity to attend a Hubspot Academy Webinar through Buffalo's own Hubspot Hub.  The workshop focused on creating an efficient and productive content marketing strategy for your company....

Seas the Day: What to Do This Month

Last month we introduced a new series on our Blog. Each month, one of our team members will be sharing a list that comes directly from our own calendar and experiences. We might share a recipe we've come across, a band to "Listen" to, or an article or book to "Read."...

Why Warby Parker is Killing It On Instagram

Warby Parker makes some of the coolest frames out there. And it has its social media savvy to thank for its rapid rise in the eyeglass industry. Affordable products, hassle-free returns, and charity ingrained in its culture and business are all a staple of Warby...

Five Favorite Resources for Marketers

There will never be a shortage of marketing resources out there. From webinars, to blogs, to newsletters, we have a constant stream of advice, examples, and emails coming our way. So we rounded up our five favorite marketing resources that we use everyday in our...

Seas the Day: What to Do This Month

This month we are introducing a new series on our Blog.  Each month, one of our team members will be sharing a list that comes directly from our own calendar and experiences. We might share a recipe we've come across, a band to "Listen" to, or an article or book to...

Everyone Deserves Clean Drinking Water

Here at Of The Sea, we believe the truest expression of anything is possible only when done in love. It happens to be one of our core values and driving forces of our business. Acting in love requires generously focused investment of our time, talent, and treasure....

Swear Like a Mother

We have to give credit where it is certainly due. This time it's a web video produced by Kraft Macaroni & Cheese to celebrate Mother's Day, Swear Like a Mother. Check it out... https://www.youtube.com/watch?v=U5NxumE2DVI This is a great use of humor to create...

Story eats facts for breakfast

But what about the truth? Isn't that what people want? Sort of. People want the truth to a point. That point isn't as sharp as you've been led to believe, though. Be careful you don't collapse on it and send your advertising to its reward. (Which isn't a reward for...

A priest, an imam, and a cup of tea

So, a priest and an imam get together for a cup of tea. Wait, you've already heard this one? Well, then you know it's the plot for the latest TV ad for Amazon Prime. Here, take 1 minute and 21 seconds to watch it... https://www.youtube.com/watch?v=00K3OWdx7XA It turns...